
Learn how to use Instagram with confidence to grow your visibility and connect with your audience.
2 hours – October 30th, 2025 from 10 am – 12 pm
CA$30.00
Course Description
Learn how to use Instagram with confidence to grow your visibility and connect with your audience. This hands-on workshop will walk you through optimizing your account, creating authentic content, and building a realistic posting plan giving you the tools to share with purpose and engage your community effectively.
What you will learn
Instagram isn’t just an app for pretty pictures. It’s a powerful tool for building visibility and creating real connections with your audience. If you’ve ever opened the app, stared at the blank “new post” screen, and thought “where do I even start?”, this workshop is for you. In this hands-on session, you’ll learn how to set up and use Instagram in a way that feels practical and achievable. From optimizing your profile to understanding which content belongs where, you’ll leave with a clear plan and the confidence to post with purpose.
Key Topics Covered:
- Setting up and optimizing your Instagram account so it works for your business and audience.
- Understanding different content types including feed posts, stories, reels, and when to use each one.
- Building a consistent brand style and voice that feels authentic and trustworthy.
- Leveraging hashtags, captions, and engagement techniques to expand reach and interaction.
- Creating a realistic posting plan you can follow without stress or guesswork.
This workshop is designed for beginners who want to stop guessing and start building a strong Instagram foundation with practical steps they can use immediately.
Meet the Presenter
Tannis Miller is your go-to social media strategist if you’re ready to stop winging it online and actually start getting results. With more than a decade of experience in marketing and communications, she’s worked across events, home development, and economic development before launching her own agency, Tannis Miller Creative Studios, in 2021.
Her team now partners with lifestyle, hospitality, tourism, and beauty brands across Canada and beyond, creating content that looks good and converts. Tannis has a diploma in Creative Communications (Public Relations) and a B.A. in Psychology, giving her a mix of creative strategy and people-focused insight.
Known for her straight-talking but fun teaching style, she’s led workshops for organizations like Vendasta, Discover Saskatoon, and Downtown Saskatoon BID. She’s also trained professional teams—from physiotherapists to hospitality managers—on how to use social media with confidence so their businesses (and personal brands) shine.
Important Information
Getting Started with Instagram is available as a 2-hour virtual course delivered live online by a facilitator.
This training session requires a minimum number of 6 participants to proceed. If the minimum number is not met, the training will be cancelled, and a full refund will be provided to all registered participants. Notification will be issued in advance if this occurs.
If you need to cancel your registration, notify training@tourismsask.com no later than 5 business days prior to workshop. Refunds will not be made after that time.
Getting Started with Instagram course completion certification is valid for five years.
Workshop link and any resources will be sent out 2-3 days in advance to all participants.
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